VITAL BODY

EMAIL DESIGN

Vital Body Therapeutics is a CBD pain relief brand founded by Kelly and Jennifer, two massage therapists. They wanted their brand to reflect the effective pain relief of their products without appearing too clinical. They also wanted the design to display femininity, as they are women-owned business with over 90% of their customers being female.

For Vital Body’s campaigns (shown below) I wanted to each email to be unique and eye-catching (especially for those containing sales or promotions) while still maintaining brand recognizability.